The aim was to increase regional awareness and boost booking figures. The SEO-optimized design and user-friendly structure helped to improve visibility and interaction.
Visual Design & Branding
The website uses Black Forest images and a traditional design to bring the hotel to life.
Technical implementation
The website was developed for an optimized booking experience and visibility in search engines.
Content strategy & structure
The content shows the offer for families and groups in order to address the target group effectively.
With a clear structure and targeted imagery, we have created a digital space that appeals to guests both visually and functionally. The focus was on intuitive navigation that allows users to easily find information about the offer and immerse themselves directly in the world of Zum Storchen. The result is a fresh and inviting online presence that transfers the authentic experience of the hotel to the web.
Digital Marketing for Hotels
