The focus was on increasing brand awareness and direct bookings. The optimized navigation and responsive design led to a higher conversion rate and improved the online presence.
Visual Design & Branding
The website combines the charisma of the region with a clear, user-friendly structure.
Technical implementation
The technical structure was optimized so that SEO-friendly content and simple booking are integrated.
Content strategy & structure
The content provides a mix of tourist tips and hotel information to offer guests an inspiring experience.
The new website for Leineheimat was developed to mark its 100th anniversary. It was particularly important to create a modern, appealing website that clearly communicates the association’s long-standing tradition and values – such as community, trust and sustainable housing. The new site reflects the progressive orientation of the building association and at the same time offers a user-friendly and clear structure that appeals to both existing and prospective members.
Digital Marketing for Hotels
