Questions & Answers

On this FAQ page, we answer the most frequently asked questions from hoteliers about our services, processes and digital strategies. Clear, honest and without agency blah-blah.

General questions

We are a digital agency especially for hoteliers.
We help hotels do this:

  • achieve more direct bookings

  • become more visible on Google & Google Maps

  • Using social media sensibly

  • get modern, sales-boosting websites

  • Smart use of AI & automation

 

In short: more guests, less commission.

Our focus is clearly on:

  • Hotels

  • Boutique hotels

  • Pensions

  • Vacation accommodation

  • Aparthotels

 

We know the challenges of the industry – from seasonality to OTA printing – and develop suitable solutions for them. Nevertheless, we have already successfully implemented projects for customers from other sectors and are open to new connections.

Quite simply, the majority of our employees have a hotel background and are familiar with the everyday challenges of the hotel industry. We are experts in:

  • Practical strategies instead of marketing theory

  • SEO & Local SEO with a real booking focus

  • AI-supported processes, but always with human control

  • Measurable results, not empty promises

  • Direct, honest communication

 

We don’t think in clicks, but in bookings.

Our core services for hoteliers are:

  • Hotel SEO & Local SEO (Google Maps, local search)

  • Website relaunch & conversion optimization

  • Direct booking optimization

  • Content & blog articles for hotels

  • Social media marketing (Instagram, Facebook, Reels)

  • Google Ads & Performance Marketing

  • AI automations (e.g. requests, content, processes)

 

Everything is modular – you only book what you really need.

Yes, absolutely. Often enough:

  • better page structure

  • optimized texts

  • clear booking CTAs

  • SEO fine-tuning

  • Faster loading times

 

A complete relaunch is not always necessary – we’ll tell you honestly what makes sense.

SEO & visibility for hotels

Good hotel SEO ensures that your hotel appears when guests search for :

  • “Hotel in [location]”

  • “Boutique Hotel [Region]”

  • “Wellness hotel near [city]”

 

Result:
✔ more visibility
✔ more qualified visitors
✔ more direct bookings

And sustainably – not just as long as ads are running.

Realistic:

  • First improvements: after 4-8 weeks

  • Stable rankings & bookings: after 3-6 months

 

SEO is not a sprint, but a booking marathon – but extremely efficient.

Cooperation & procedure

Totally relaxed:

  1. Free initial consultation

  2. Analysis of your current online presence

  3. Clear recommendation (without pressure to sell)

  4. Implementation & optimization

  5. Regular reporting & adjustments

 

You always know what is happening – and why.

Both.

  • One-off optimizations

  • Monthly SEO & marketing support

  • Seasonal campaigns

 

We adapt to your hotel business – not the other way around.

Prices & Budget

The costs depend on:

  • Size of your hotel

  • Initial situation

  • Targets

  • Scope of support

 

You get clear, transparent offers – without hidden costs or long gagging contracts.

Yes, smaller companies in particular benefit greatly from this:

  • Local SEO

  • Google Maps optimization

  • targeted landing pages

 

Manageable measures are often enough to receive significantly more direct inquiries.

AI & modern technologies

Yes – but it makes sense.

We use AI for example for:

  • Content creation

  • Ideas & structure

  • Automations

  • Data analysis

 

Important: Everything is checked & optimized by us – no off-the-shelf AI texts.

Contact & Support

Simply use our contact form.

We usually get back to you within 24-48 hours.

Both. Some hotels come for a relaunch, others stay for years – you decide.

Together, we will bring your brand forward

Ready for your next
big project?

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