{"id":18246,"date":"2025-12-03T12:20:24","date_gmt":"2025-12-03T11:20:24","guid":{"rendered":"https:\/\/dev.master.opensmjle.com\/our-5-favorite-platforms-for-content-creation\/"},"modified":"2026-02-12T17:09:36","modified_gmt":"2026-02-12T16:09:36","slug":"our-5-favorite-platforms-for-content-creation","status":"publish","type":"post","link":"https:\/\/opensmjle.com\/en\/our-5-favorite-platforms-for-content-creation\/","title":{"rendered":"Our 5 favorite platforms for content creation"},"content":{"rendered":"\n
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Our 5 favorite platforms for content creation<\/h1>\n \n \n

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From Laura and Jess<\/strong><\/p>\n

“When it comes to content production, we naturally use a number of tools in the form of various programs. On the one hand, to make the creation of new content easier and faster, and on the other, to make the content as unique as possible.”<\/p>\n

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We have summarized our 5 favourite platforms<\/strong> for you:<\/h3>\n

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1. CANVA (for all things visual):<\/strong><\/h4>\n

Canva is a great platform for creating key visuals, editing videos, preparing presentations or simply getting inspired<\/p>\n

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2. LIGHTROOM (photo editing made easy):<\/strong><\/h4>\n

Lightroom can be used either as an app on your computer or on your cell phone. A great software to refresh your photos and put the finishing touches to them. <\/p>\n

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3. ADOBE EXPRESS:<\/strong><\/h4>\n

A top alternative to Canva is Adobe Express. It offers almost identical functions, but is only available to subscribers. The big advantage here, however, is that you have a similarly large selection of templates, but these are used much less frequently. It’s not quite such a secret tip, but it’s a great recommendation if Canva gets too monotonous for you. <\/p>\n

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4. chatGPT:<\/strong><\/h4>\n

Yes, you read that right. ChatGPT is a great tool for creating texts and posts that only need to be adapted and edited here and there afterwards. This program is extremely helpful for creating new, good content “quickly”. But: AI-generated content also needs to be revised. No text is credible if it is not written in your tone and style. For you, this means inspiration yes, pure copy and paste no. <\/p>\n

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5. FACEBOOK BUSINESS SUITE:<\/strong><\/h4>\n

Yup. Our favorite when it comes to planning & distributing our content, but also a way too underrated tool to create content! In cooperation with Vimeo, Facebook offers you a great platform to create videos for your ads & content in general. You’ll find inspiration, video templates & can directly view the content of your competitors. Copying forbidden, inspiration allowed \ud83d\ude09<\/p>\n <\/div>\n\n <\/div>\n <\/div>\n<\/section>\n\n\n\n

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Further contributions<\/h3>\n\n\n\n\t
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Blog<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t

5 clever QR code ideas that your guests will love<\/h3>\n\n\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\tRead now\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Effectively\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t
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Blog<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t

Effectively increase last-minute summer bookings<\/h3>\n\n\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\tRead now\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Stop\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t
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Booking optimization<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t

Stop guessing, start optimizing! – Hotellistat x opensmjle<\/h3>\n\n\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\tRead now\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tView more\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Further contributions Stay tuned Don’t miss any more news. Receive exclusive updates, knowledge, tips and trends from the industry directly on your smartphone. The Yellow Report: Our newsletter News from the digital hospitality world – straight to your inbox. Clear, compact and full of #teamgelb expertise. Smjle on Whatsapp Quick impulses, news and event highlights […]<\/p>\n","protected":false},"author":28,"featured_media":17779,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[100],"tags":[],"class_list":["post-18246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-booking-optimization"],"acf":[],"_links":{"self":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/posts\/18246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/comments?post=18246"}],"version-history":[{"count":5,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/posts\/18246\/revisions"}],"predecessor-version":[{"id":20273,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/posts\/18246\/revisions\/20273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/media\/17779"}],"wp:attachment":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/media?parent=18246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/categories?post=18246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/tags?post=18246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}