{"id":21031,"date":"2026-05-08T14:15:38","date_gmt":"2026-05-08T12:15:38","guid":{"rendered":"https:\/\/opensmjle.com\/?page_id=21031"},"modified":"2026-05-18T17:22:20","modified_gmt":"2026-05-18T15:22:20","slug":"dirk-fuehrer","status":"publish","type":"page","link":"https:\/\/opensmjle.com\/en\/dirk-fuehrer\/","title":{"rendered":"Dirk F\u00fchrer"},"content":{"rendered":"<section\n  id=\"os-stage-block_b2dfc5cce4b25fdb831f4b73351e3a94\"\n  class=\"os-stage is-b is-hide-logo\"\n  data-stage-layout=\"Option B\"\n>\n      <div class=\"os-stage__b\">\n              <div class=\"os-stage__b-bg\" style=\"background-image:url('https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/11\/LRS01122.webp')\"><\/div>\n      \n      <div class=\"os-stage__b-inner\">\n        <div class=\"os-stage__b-col os-stage__b-col--left\">\n                      <h1 class=\"os-stage__headline os-stage__headline--dark\">Dirk F\u00fchrer<\/h1>\n                                <h4 class=\"os-stage__subheadline\">Interim manager, consultant and sparring partner<\/h4>\n                  <\/div>\n\n        <div class=\"os-stage__b-col os-stage__b-col--right\">\n                      <div class=\"os-stage__text os-stage__text--dark\"><div class=\"row-start-1 col-start-1 min-w-0\">\n<div class=\"min-w-0 pl-2 py-1.5\">\n<div class=\"grid transition-[grid-template-rows] duration-300 ease-out\">\n<div class=\"overflow-hidden min-w-0\">Strong sales don&#8217;t happen by chance &#8211; they start with the right strategy, a well-coordinated team and systems that really work. With Dirk F\u00fchrer, we have an experienced hospitality interim manager at our side who starts right there: pragmatic, revenue-driven and with over 30 years of international industry experience under his belt. <strong>Digital visibility of opensmjle. Operational and commercial strength from Dirk F\u00fchrer. Together for your success.<\/strong> <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n          \n                  <\/div>\n      <\/div>\n    <\/div>\n\n  <\/section>\n\n<div id=\"block_f85cce55b650f05e2e1b4a9d1e14e5d7\" class=\"os-spacer os-spacer--m\" aria-hidden=\"true\"><\/div>\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center in-grid inner-padding centered-mobile is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left top-title\">About Me<\/h4>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Hospitality is my passion<\/strong> &#8211; for hotels that want to grow<\/h3>\n\n\n\n<p>The hotel industry is not just my profession, it&#8217;s my passion. With over 30 years of experience in the international hotel industry, I have specialized in the areas of sales, marketing, distribution, e-commerce, revenue management and system landscapes. I would like to share my extensive knowledge and enthusiasm for these commercial fields with you.  <\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer hide-desktop\"><\/div>\n\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons align-left\">\n\n                    <div class=\"btnholder osbutton_a\">\n                <a class=\"spmlbutton\" href=\"https:\/\/meetings-eu1.hubspot.com\/fabian-basteck\/website-calendar?uuid=552c9f95-0d10-4df2-9a08-ca7041ce9c59\" target=\"_blank\" rel=\"noopener\">\n                    Request an appointment                <\/a>\n            <\/div>\n        \n        \n        \n    <\/div>\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized inner-padding\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"644\" src=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/Dirk-Fuehrer-e1776867747963.webp\" alt=\"\" class=\"wp-image-20916\" style=\"aspect-ratio:1;object-fit:cover;width:548px;height:auto\" srcset=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/Dirk-Fuehrer-e1776867747963.webp 512w, https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/Dirk-Fuehrer-e1776867747963-239x300.webp 239w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n<div id=\"block_91423d5e0a09913085ba4979058bd045\" class=\"os-spacer os-spacer--l\" aria-hidden=\"true\"><\/div>\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center in-grid is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized inner-padding\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/AM521102.webp\" alt=\"\" class=\"wp-image-20931\" style=\"aspect-ratio:1;object-fit:cover;width:548px;height:auto\" srcset=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/AM521102.webp 1024w, https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/AM521102-300x200.webp 300w, https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/AM521102-768x512.webp 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center in-grid inner-padding centered-mobile is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left top-title\">About Me<\/h4>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Someone who knows the industry.<\/strong><\/h3>\n\n\n\n<p>Since January 2025, he and Dirk F\u00fchrer Interim Hospitality Services have been back doing what they do best: being a true partner for hotels that want more.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Deep understanding of the industry and market<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Interdisciplinary thinking &amp; acting<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Strong international network<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Goal-oriented implementation<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Integrative communication and team talent<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u2714 Business English at native speaker level<br><br><\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer hide-desktop\"><\/div>\n<\/div>\n<\/div>\n\n\n<div id=\"block_abf25ccd1c6a3c145a9f99628eaaa0af\" class=\"os-spacer os-spacer--xl\" aria-hidden=\"true\"><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-center in-grid\">General overview of services<\/h2>\n\n\n<div id=\"block_f85cce55b650f05e2e1b4a9d1e14e5d7\" class=\"os-spacer os-spacer--m\" aria-hidden=\"true\"><\/div>\n\n\n<div class=\"os-faq-block \" >\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Interim Management<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p>An efficient solution for bridging personnel bottlenecks or overcoming crisis situations. When you need leadership at short notice &#8211; during restructuring, crisis or transition. Dirk takes over, stabilizes and delivers.  <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Restructuring &amp; Change Management<br \/>\n<\/strong>I work closely with your teams to implement organizational improvements &#8211; so that everyone involved understands, supports and benefits from the changes in the long term.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Project &amp; crisis management<\/strong><br \/>\nMy hands-on approach helps to navigate challenging situations and keep projects on time and on budget.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Sales &amp; process optimization<\/strong><br \/>\nI develop targeted strategies to promote growth and increase operational efficiency &#8211; with a direct impact on your results.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Commercial Hotel Services<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p>My consulting in this area focuses on tailor-made solutions that contribute directly to increasing sales and minimizing costs.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Sales strategies<\/strong><br \/>\nDevelopment and implementation of effective sales strategies to open up new markets and deepen existing customer relationships. This also includes training the sales team to optimize sales processes and increase closing rates. <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Marketing Consulting<\/strong><br \/>\nAnalysis of existing marketing activities, target group identification and development of campaigns across various channels (digital and traditional). This includes the conception and implementation of marketing campaigns to maximize ROI as well as clearly defined hotel positioning and brand management. <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Revenue management<\/strong><br \/>\nDevelopment of pricing strategies based on market and data analyses. This includes dynamic price adjustments, forecasting and category sales to maximize RGI and RevPAR. <\/p>\n<p>&nbsp;<\/p>\n<p><strong>E-commerce optimization<\/strong><br \/>\nAdvice on improving online presence &#8211; including optimization of booking platforms, use of social media and search engine advertising to increase visibility, drive direct bookings and reduce OTA dependency.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Coaching &amp; Mentoring<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Developing employee profiles, coaching and targeted recruiting to optimally fill positions and promote talent. My consulting in this area aims to increase team performance, develop talent and ensure healthy growth &#8211; by preparing the leaders of tomorrow. <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Individual Coaching<\/strong><br \/>\nDevelopment of tailor-made programs for the personal and professional development of employees &#8211; to strengthen their skills and leadership competencies.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Team development<br \/>\n<\/strong>Implementation of workshops to improve team dynamics, communication and cooperation.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Recruitment<\/strong><br \/>\nSupport in recruiting suitable talent &#8211; including creating job profiles and conducting interviews.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Talent management<\/strong><br \/>\nDeveloping employee retention and succession planning strategies to ensure that hotels have the skills and talent they need to achieve their goals.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Hotel Software Consulting<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">I help you to find and introduce modern and innovative system landscapes along the customer journey &#8211; for more efficiency and more revenue. As your technology consultant, I support hotels in their digital transformation &#8211; with the aim of increasing guest satisfaction and operational excellence in equal measure. <\/p>\n<p>&nbsp;<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>System Assessment &amp; Integration<\/strong><br \/>\nI analyze your current technology stack and support you in selecting and implementing the right solutions &#8211; for a seamless experience along the entire guest journey.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Smart Data Solutions<\/strong><br \/>\nTogether, we develop strategies that turn your data into concrete recommendations for action &#8211; for personalized guest experiences and better business decisions.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Team Empowerment<\/strong><br \/>\nI make sure your team fully understands and utilizes new technologies through targeted training that maximizes the return on your technology investment.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>MICE Business Development 2.0<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Increasing sales requires individual MICE strategies. I work with you to develop new business areas, optimize processes and train your banquet and event sales team. In the MICE segment, I specialize in the following areas.  <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Organization and processes<\/strong><br \/>\nOptimization of internal and cross-departmental processes, evaluation of digitalization and automation solutions to reduce existing manual processes.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Pricing and offer design<\/strong><br \/>\nConducting competitive analyses on pricing and customer journeys, developing pricing and sales strategies for the event and group segment &#8211; including minimum revenue requirements, booking lead times and upselling.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Training and coaching<\/strong><br \/>\nIdentification and implementation of training needs and development opportunities for the MICE team &#8211; with a focus on offer qualification, customer wow factor, follow-up, closing sales and exit interviews.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Customer journey in MICE<\/strong><br \/>\nReview of meeting-relevant content on your own website and on partner websites, possible integration of online booking solutions and promotion of direct business via your own website.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Hotel Openings &amp; Rebranding<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Market screening, strategy development for business hotels, long-stay\/apartments and resorts as well as integration into franchise systems and hotel cooperations. As your strategic development consultant, I help hotels to position themselves optimally on the market through comprehensive analysis and targeted implementation: <\/p>\n<p>&nbsp;<\/p>\n<p><strong>Market Intelligence<\/strong><br \/>\nI carry out well-founded assessments of your location potential, the competitive environment and your target groups &#8211; and thus create a solid basis for your strategic decisions.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Operational Excellence<\/strong><br \/>\nI work closely with your team to develop customized hotel concepts and transparent financial plans that ensure sustainable success and unforgettable guest experiences.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Partnership Strategy<\/strong><br \/>\nI support you in evaluating and selecting the right franchise or cooperation partners, take over the negotiation management and ensure a smooth integration that meets your business objectives.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons align-center\">\n\n                    <div class=\"btnholder osbutton_a\">\n                <a class=\"spmlbutton\" href=\"https:\/\/meetings-eu1.hubspot.com\/fabian-basteck\/website-calendar?uuid=552c9f95-0d10-4df2-9a08-ca7041ce9c59\" target=\"_blank\" rel=\"noopener\">\n                    Request an appointment                <\/a>\n            <\/div>\n        \n        \n        \n    <\/div>\n<\/div>\n\n\n\n<div id=\"block_91423d5e0a09913085ba4979058bd045\" class=\"os-spacer os-spacer--l\" aria-hidden=\"true\"><\/div>\n\n<div\n  id=\"os-highlight-block_9c9c9f4598a058e7753bdc2e524d0b91\"\n  class=\"os-highlight container-text parallax-host has-bg text-center\"\n  aria-label=\"&quot;I have been passionate about the hotel industry for over 30 years.\r\nMy passion is my profession.&quot;\"  data-os-highlight=\"1\"\n      data-bg-url=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2026\/04\/AM521102.webp\"\n    data-parallax-speed=\"0.75\"\n    style=\"--os-highlight-font:#fff;\"\n>\n      <div class=\"parallax-layer\" aria-hidden=\"true\"><\/div>\n  \n  <div class=\"container-text-inner fade-in-up\">\n\n    \n    <div class=\"inner-highlight-content text-center\">\n\n      \n              <div class=\"ftext_title_upper text-center\">\n          Dirk F\u00fchrer        <\/div>\n      \n              <div class=\"ftext_title text-center\">\n          <h2>&#8220;I have been passionate about the hotel industry for over 30 years.<br \/>\r\nMy passion is my profession.&#8221;<\/h2>\n        <\/div>\n      \n      \n      \n      \n    <\/div>\n\n    \n  <\/div>\n<\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>About Me Hospitality is my passion &#8211; for hotels that want to grow The hotel industry is not just my profession, it&#8217;s my passion. With over 30 years of experience in the international hotel industry, I have specialized in the areas of sales, marketing, distribution, e-commerce, revenue management and system landscapes. I would like to [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-21031","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/21031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/comments?post=21031"}],"version-history":[{"count":7,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/21031\/revisions"}],"predecessor-version":[{"id":21088,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/21031\/revisions\/21088"}],"wp:attachment":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/media?parent=21031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}