{"id":17646,"date":"2026-01-13T12:19:26","date_gmt":"2026-01-13T11:19:26","guid":{"rendered":"https:\/\/dev.master.opensmjle.com\/faq\/"},"modified":"2026-02-12T16:17:01","modified_gmt":"2026-02-12T15:17:01","slug":"faq","status":"publish","type":"page","link":"https:\/\/opensmjle.com\/en\/faq\/","title":{"rendered":"FAQ"},"content":{"rendered":"<section\n  id=\"os-stage-block_99fcac38d948d3a668413141efb38211\"\n  class=\"os-stage is-b is-hide-logo\"\n  data-stage-layout=\"Option B\"\n>\n      <div class=\"os-stage__b\">\n              <div class=\"os-stage__b-bg\" style=\"background-image:url('https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/11\/LRS00525.png')\"><\/div>\n      \n      <div class=\"os-stage__b-inner\">\n        <div class=\"os-stage__b-col os-stage__b-col--left\">\n                      <h1 class=\"os-stage__headline os-stage__headline--dark\">Questions &amp; Answers<\/h1>\n                            <\/div>\n\n        <div class=\"os-stage__b-col os-stage__b-col--right\">\n                      <div class=\"os-stage__text os-stage__text--dark\"><p>On this FAQ page, we answer the most frequently asked questions from hoteliers about our services, processes and digital strategies. Clear, honest and without agency blah-blah. <\/p>\n<\/div>\n          \n                  <\/div>\n      <\/div>\n    <\/div>\n\n  <\/section>\n\n\n<div style=\"height:68px\" aria-hidden=\"true\" class=\"wp-block-spacer hide-mobile\"><\/div>\n\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">General questions<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>What is opensmjle and what do you specialize in?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"903\" data-end=\"997\">We are a digital agency especially for hoteliers.<br data-start=\"970\" data-end=\"973\">We help hotels do this:<\/p>\n<p data-start=\"903\" data-end=\"997\">\n<ul data-start=\"999\" data-end=\"1224\">\n<li data-start=\"999\" data-end=\"1039\">\n<p data-start=\"1001\" data-end=\"1039\">achieve more direct bookings<\/p>\n<\/li>\n<li data-start=\"1040\" data-end=\"1098\">\n<p data-start=\"1042\" data-end=\"1098\">become more visible on Google &amp; Google Maps<\/p>\n<\/li>\n<li data-start=\"1099\" data-end=\"1134\">\n<p data-start=\"1101\" data-end=\"1134\">Using social media sensibly<\/p>\n<\/li>\n<li data-start=\"1135\" data-end=\"1183\">\n<p data-start=\"1137\" data-end=\"1183\">get modern, sales-boosting websites<\/p>\n<\/li>\n<li data-start=\"1184\" data-end=\"1224\">\n<p data-start=\"1186\" data-end=\"1224\">Smart use of AI &amp; automation<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"1226\" data-end=\"1264\">In short: more guests, less commission.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Do you work exclusively with hotels?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"1319\" data-end=\"1346\">Our focus is clearly on:<\/p>\n<ul data-start=\"1347\" data-end=\"1420\">\n<li data-start=\"1347\" data-end=\"1355\">\n<p data-start=\"1349\" data-end=\"1355\">Hotels<\/p>\n<\/li>\n<li data-start=\"1356\" data-end=\"1373\">\n<p data-start=\"1358\" data-end=\"1373\">Boutique hotels<\/p>\n<\/li>\n<li data-start=\"1374\" data-end=\"1385\">\n<p data-start=\"1376\" data-end=\"1385\">Pensions<\/p>\n<\/li>\n<li data-start=\"1386\" data-end=\"1406\">\n<p data-start=\"1388\" data-end=\"1406\">Vacation accommodation<\/p>\n<\/li>\n<li data-start=\"1407\" data-end=\"1420\">\n<p data-start=\"1409\" data-end=\"1420\">Aparthotels<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"1422\" data-end=\"1553\">We know the challenges of the industry &#8211; from seasonality to OTA printing &#8211; and develop suitable solutions for them. Nevertheless, we have already successfully implemented projects for customers from other sectors and are open to new connections. <\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>What distinguishes opensmjle from traditional hotel marketing agencies?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"1639\" data-end=\"1652\">Quite simply, the majority of our employees have a hotel background and are familiar with the everyday challenges of the hotel industry. We are experts in: <\/p>\n<ul data-start=\"1654\" data-end=\"1909\">\n<li data-start=\"1654\" data-end=\"1705\">\n<p data-start=\"1656\" data-end=\"1705\">Practical strategies instead of marketing theory<\/p>\n<\/li>\n<li data-start=\"1706\" data-end=\"1752\">\n<p data-start=\"1708\" data-end=\"1752\">SEO &amp; Local SEO with a real booking focus<\/p>\n<\/li>\n<li data-start=\"1753\" data-end=\"1819\">\n<p data-start=\"1755\" data-end=\"1819\">AI-supported processes, but always with human control<\/p>\n<\/li>\n<li data-start=\"1820\" data-end=\"1871\">\n<p data-start=\"1822\" data-end=\"1871\">Measurable results, not empty promises<\/p>\n<\/li>\n<li data-start=\"1872\" data-end=\"1909\">\n<p data-start=\"1874\" data-end=\"1909\">Direct, honest communication<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"1911\" data-end=\"1964\">We don&#8217;t think in clicks, but in bookings.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>What services does opensmjle offer for hotels?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"2062\" data-end=\"2103\">Our core services for hoteliers are:<\/p>\n<ul data-start=\"2105\" data-end=\"2442\">\n<li data-start=\"2105\" data-end=\"2160\">\n<p data-start=\"2107\" data-end=\"2160\">Hotel SEO &amp; Local SEO (Google Maps, local search)<\/p>\n<\/li>\n<li data-start=\"2161\" data-end=\"2208\">\n<p data-start=\"2163\" data-end=\"2208\">Website relaunch &amp; conversion optimization<\/p>\n<\/li>\n<li data-start=\"2209\" data-end=\"2241\">\n<p data-start=\"2211\" data-end=\"2241\">Direct booking optimization<\/p>\n<\/li>\n<li data-start=\"2242\" data-end=\"2280\">\n<p data-start=\"2244\" data-end=\"2280\">Content &amp; blog articles for hotels<\/p>\n<\/li>\n<li data-start=\"2281\" data-end=\"2338\">\n<p data-start=\"2283\" data-end=\"2338\">Social media marketing (Instagram, Facebook, Reels)<\/p>\n<\/li>\n<li data-start=\"2339\" data-end=\"2379\">\n<p data-start=\"2341\" data-end=\"2379\">Google Ads &amp; Performance Marketing<\/p>\n<\/li>\n<li data-start=\"2380\" data-end=\"2442\">\n<p data-start=\"2382\" data-end=\"2442\">AI automations (e.g. requests, content, processes)<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"2444\" data-end=\"2500\">Everything is modular &#8211; you only book what you really need.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Can you optimize my hotel website without completely rebuilding it?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"2589\" data-end=\"2613\">Yes, absolutely. Often enough: <\/p>\n<ul data-start=\"2614\" data-end=\"2721\">\n<li data-start=\"2614\" data-end=\"2638\">\n<p data-start=\"2616\" data-end=\"2638\">better page structure<\/p>\n<\/li>\n<li data-start=\"2639\" data-end=\"2657\">\n<p data-start=\"2641\" data-end=\"2657\">optimized texts<\/p>\n<\/li>\n<li data-start=\"2658\" data-end=\"2679\">\n<p data-start=\"2660\" data-end=\"2679\">clear booking CTAs<\/p>\n<\/li>\n<li data-start=\"2680\" data-end=\"2697\">\n<p data-start=\"2682\" data-end=\"2697\">SEO fine-tuning<\/p>\n<\/li>\n<li data-start=\"2698\" data-end=\"2721\">\n<p data-start=\"2700\" data-end=\"2721\">Faster loading times<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"2723\" data-end=\"2817\">A complete relaunch is not always necessary &#8211; we&#8217;ll tell you honestly what makes sense.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Do you also help to become less dependent on booking &amp; co.<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"2900\" data-end=\"2944\">Yes &#8211; that is precisely one of our main objectives.<\/p>\n<p data-start=\"2946\" data-end=\"2961\">We optimize:<\/p>\n<ul data-start=\"2962\" data-end=\"3074\">\n<li data-start=\"2962\" data-end=\"2990\">\n<p data-start=\"2964\" data-end=\"2990\">Direct booking funnels<\/p>\n<\/li>\n<li data-start=\"2991\" data-end=\"3009\">\n<p data-start=\"2993\" data-end=\"3009\">SEO landing pages<\/p>\n<\/li>\n<li data-start=\"3010\" data-end=\"3026\">\n<p data-start=\"3012\" data-end=\"3026\">Offer pages<\/p>\n<\/li>\n<li data-start=\"3027\" data-end=\"3048\">\n<p data-start=\"3029\" data-end=\"3048\">Google visibility<\/p>\n<\/li>\n<li data-start=\"3049\" data-end=\"3074\">\n<p data-start=\"3051\" data-end=\"3074\">Social media reach<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"3076\" data-end=\"3133\">So that guests book directly with you, not with the portal.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">SEO &amp; visibility for hotels<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>What does SEO actually do for my hotel?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"3223\" data-end=\"3302\">Good hotel SEO ensures that your hotel appears when guests search for :<\/p>\n<p data-start=\"3223\" data-end=\"3302\">\n<ul data-start=\"3304\" data-end=\"3381\">\n<li data-start=\"3304\" data-end=\"3322\">\n<p data-start=\"3306\" data-end=\"3322\">&#8220;Hotel in [location]&#8221;<\/p>\n<\/li>\n<li data-start=\"3323\" data-end=\"3350\">\n<p data-start=\"3325\" data-end=\"3350\">&#8220;Boutique Hotel [Region]&#8221;<\/p>\n<\/li>\n<li data-start=\"3351\" data-end=\"3381\">\n<p data-start=\"3353\" data-end=\"3381\">&#8220;Wellness hotel near [city]&#8221;<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"3383\" data-end=\"3471\">Result:<br \/>\n\u2714 more visibility<br data-start=\"3412\" data-end=\"3415\">\u2714 more qualified visitors<br data-start=\"3444\" data-end=\"3447\">\u2714 more direct bookings<\/p>\n<p data-start=\"3383\" data-end=\"3471\">\n<p data-start=\"3473\" data-end=\"3523\">And sustainably &#8211; not just as long as ads are running.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>How long does it take for SEO results to be visible?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"3593\" data-end=\"3605\">Realistic:<\/p>\n<p data-start=\"3593\" data-end=\"3605\">\n<ul data-start=\"3606\" data-end=\"3702\">\n<li data-start=\"3606\" data-end=\"3649\">\n<p data-start=\"3608\" data-end=\"3649\">First improvements: <strong data-start=\"3630\" data-end=\"3649\">after 4-8 weeks<\/strong><\/p>\n<\/li>\n<li data-start=\"3650\" data-end=\"3702\">\n<p data-start=\"3652\" data-end=\"3702\">Stable rankings &amp; bookings: <strong data-start=\"3682\" data-end=\"3702\">after 3-6 months<\/strong><\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"3704\" data-end=\"3784\">SEO is not a sprint, but a <strong data-start=\"3737\" data-end=\"3758\">booking marathon<\/strong> &#8211; but extremely efficient.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">Cooperation &amp; procedure<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>How does the collaboration with opensmjle work?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"3878\" data-end=\"3893\">Totally relaxed:<\/p>\n<p data-start=\"3878\" data-end=\"3893\">\n<ol data-start=\"3895\" data-end=\"4077\">\n<li data-start=\"3895\" data-end=\"3926\">\n<p data-start=\"3898\" data-end=\"3926\">Free initial consultation<\/p>\n<\/li>\n<li data-start=\"3927\" data-end=\"3969\">\n<p data-start=\"3930\" data-end=\"3969\">Analysis of your current online presence<\/p>\n<\/li>\n<li data-start=\"3970\" data-end=\"4010\">\n<p data-start=\"3973\" data-end=\"4010\">Clear recommendation (without pressure to sell)<\/p>\n<\/li>\n<li data-start=\"4011\" data-end=\"4037\">\n<p data-start=\"4014\" data-end=\"4037\">Implementation &amp; optimization<\/p>\n<\/li>\n<li data-start=\"4038\" data-end=\"4077\">\n<p data-start=\"4041\" data-end=\"4077\">Regular reporting &amp; adjustments<\/p>\n<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p data-start=\"4079\" data-end=\"4124\">You always know what is happening &#8211; and why.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Is there ongoing support or only individual projects?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"4191\" data-end=\"4198\">Both.<\/p>\n<p data-start=\"4191\" data-end=\"4198\">\n<ul data-start=\"4200\" data-end=\"4293\">\n<li data-start=\"4200\" data-end=\"4227\">\n<p data-start=\"4202\" data-end=\"4227\">One-off optimizations<\/p>\n<\/li>\n<li data-start=\"4228\" data-end=\"4269\">\n<p data-start=\"4230\" data-end=\"4269\">Monthly SEO &amp; marketing support<\/p>\n<\/li>\n<li data-start=\"4270\" data-end=\"4293\">\n<p data-start=\"4272\" data-end=\"4293\">Seasonal campaigns<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"4295\" data-end=\"4351\">We adapt to your hotel business &#8211; not the other way around.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">Prices &amp; Budget<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>What does hotel marketing cost with opensmjle?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"4432\" data-end=\"4457\">The costs depend on:<\/p>\n<p data-start=\"4432\" data-end=\"4457\">\n<ul data-start=\"4458\" data-end=\"4526\">\n<li data-start=\"4458\" data-end=\"4479\">\n<p data-start=\"4460\" data-end=\"4479\">Size of your hotel<\/p>\n<\/li>\n<li data-start=\"4480\" data-end=\"4494\">\n<p data-start=\"4482\" data-end=\"4494\">Initial situation<\/p>\n<\/li>\n<li data-start=\"4495\" data-end=\"4503\">\n<p data-start=\"4497\" data-end=\"4503\">Targets<\/p>\n<\/li>\n<li data-start=\"4504\" data-end=\"4526\">\n<p data-start=\"4506\" data-end=\"4526\">Scope of support<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"4528\" data-end=\"4624\">You get clear, transparent offers &#8211; without hidden costs or long gagging contracts.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Is this also worthwhile for small hotels or guesthouses?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"4693\" data-end=\"4744\">Yes, smaller companies in particular benefit greatly from this: <\/p>\n<p data-start=\"4693\" data-end=\"4744\">\n<ul data-start=\"4745\" data-end=\"4807\">\n<li data-start=\"4745\" data-end=\"4756\">\n<p data-start=\"4747\" data-end=\"4756\">Local SEO<\/p>\n<\/li>\n<li data-start=\"4757\" data-end=\"4782\">\n<p data-start=\"4759\" data-end=\"4782\">Google Maps optimization<\/p>\n<\/li>\n<li data-start=\"4783\" data-end=\"4807\">\n<p data-start=\"4785\" data-end=\"4807\">targeted landing pages<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"4809\" data-end=\"4894\">Manageable measures are often enough to receive significantly more direct inquiries.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">AI &amp; modern technologies<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Do you use AI (LLMs) in hotel marketing?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"4987\" data-end=\"5006\">Yes &#8211; but it makes sense.<\/p>\n<p data-start=\"5008\" data-end=\"5032\">We use AI for example for:<\/p>\n<p data-start=\"5008\" data-end=\"5032\">\n<ul data-start=\"5033\" data-end=\"5107\">\n<li data-start=\"5033\" data-end=\"5053\">\n<p data-start=\"5035\" data-end=\"5053\">Content creation<\/p>\n<\/li>\n<li data-start=\"5054\" data-end=\"5072\">\n<p data-start=\"5056\" data-end=\"5072\">Ideas &amp; structure<\/p>\n<\/li>\n<li data-start=\"5073\" data-end=\"5092\">\n<p data-start=\"5075\" data-end=\"5092\">Automations<\/p>\n<\/li>\n<li data-start=\"5093\" data-end=\"5107\">\n<p data-start=\"5095\" data-end=\"5107\">Data analysis<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p data-start=\"5109\" data-end=\"5193\">Important: Everything is checked &amp; optimized by us &#8211; no off-the-shelf AI texts.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n\n<div class=\"os-faq-block \" >\n            <h2 class=\"os-faq-headline\">Contact &amp; Support<\/h2>\n    \n    <div class=\"os-faq-items\">\n                                                    <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>How can I contact opensmjle?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p data-start=\"5271\" data-end=\"5334\">Simply use our <a href=\"https:\/\/opensmjle.com\/en\/contact-contact-person\/#kontakformular\">contact form<\/a>.<\/p>\n<p data-start=\"5336\" data-end=\"5396\">We usually get back to you within 24-48 hours.<\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                                            <div class=\"os-faq-item \" >\n                    <div class=\"os-faq-question-row\">\n                        <button class=\"os-faq-question\" aria-expanded=\"false\">\n                            <span>Do you work on a long-term or project-based basis?<\/span>\n                            <div class=\"os-faq-question-right\">\n                                                                <svg class=\"os-faq-icon\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\">\n                                    <path class=\"vertical\" d=\"M12 4V20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                    <path class=\"horizontal\" d=\"M4 12H20\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                <\/svg>\n                            <\/div>\n                        <\/button>\n                    <\/div>\n                    \n                    <div class=\"os-faq-answer\" aria-hidden=\"true\">\n                        <div class=\"os-faq-content\">\n                            <p>Both. Some hotels come for a relaunch, others stay for years &#8211; you decide. <\/p>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n\n    <\/div>\n\n<div\n  id=\"os-highlight-block_d824ba6a37f658b62615fd9c1757fc8d\"\n  class=\"os-highlight container-text parallax-host has-bg text-center\"\n  aria-label=\"Ready for your next \r\nbig project?\"  data-os-highlight=\"1\"\n      data-bg-url=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/11\/LRS01595.webp\"\n    data-parallax-speed=\"0.75\"\n    style=\"--os-highlight-font:#fff;\"\n>\n      <div class=\"parallax-layer\" aria-hidden=\"true\"><\/div>\n  \n  <div class=\"container-text-inner fade-in-up\">\n\n    \n    <div class=\"inner-highlight-content text-center\">\n\n      \n              <div class=\"ftext_title_upper text-center\">\n          Together, we will bring your brand forward        <\/div>\n      \n              <div class=\"ftext_title text-center\">\n          <h2>Ready for your next <br \/>\r\nbig project?<\/h2>\n        <\/div>\n      \n      \n      \n              <div class=\"parallax-buttons\">\n                      <div class=\"btnholder parallax\">\n              <a\n                class=\"spmlbutton\"\n                href=\"https:\/\/opensmjle.com\/en\/services-products\/\"\n                target=\"_self\"\n                              >\n                Services &amp; Products              <\/a>\n            <\/div>\n          \n                  <\/div>\n      \n    <\/div>\n\n    \n  <\/div>\n<\/div>\n\n\n<div style=\"height:76px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns stay-tuned is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column in-grid is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading alignfull has-text-align-center top-title\">Stay tuned<\/h4>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">Don&#8217;t miss any more news.<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Receive exclusive updates, knowledge, tips and trends from the industry directly on your smartphone.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns mailing-footer-col centered is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-stretch footer-mailing is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<h4 class=\"wp-block-heading has-text-align-center\">The Yellow Report: <br>Our newsletter<\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/newsletter.png\" alt=\"Icon Newsletter\" class=\"wp-image-14214\" style=\"width:30px\" srcset=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/newsletter.png 512w, https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/newsletter-300x300.png 300w, https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/newsletter-150x150.png 150w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\">News from the digital hospitality world &#8211; straight to your inbox. Clear, compact and full of #teamgelb expertise.<\/p>\n\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons full-button\">\n\n        \n                    <div class=\"btnholder osbutton_b alternative\">\n                <a class=\"spmlbutton\" href=\"https:\/\/opensmjle.com\/en\/newsletter\/\" target=\"_blank\">\n                    Newsletter Subscribe                <\/a>\n            <\/div>\n        \n        \n    <\/div>\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-stretch footer-mailing is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<h4 class=\"wp-block-heading has-text-align-center\">Smjle on <br>Whatsapp<\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/whatsapp.png\" alt=\"\" class=\"wp-image-14216\" style=\"width:30px\" srcset=\"https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/whatsapp.png 512w, https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/whatsapp-300x300.png 300w, https:\/\/opensmjle.com\/wp-content\/uploads\/2025\/12\/whatsapp-150x150.png 150w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\">Quick impulses, news and event highlights from the hospitality universe &#8211; without detours, without spam. In real time. Personal.   #teamgelb.<\/p>\n\n\n\n<div class=\"container button\" style=\"background-color: ;\">\n    <div class=\"osbuttons full-button\">\n\n        \n                    <div class=\"btnholder osbutton_b alternative\">\n                <a class=\"spmlbutton\" href=\"https:\/\/www.whatsapp.com\/channel\/0029VaztE55CMY0JcsLCfi0H\" target=\"_blank\" rel=\"noopener\">\n                    Follow now                <\/a>\n            <\/div>\n        \n        \n    <\/div>\n<\/div>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Stay tuned Don&#8217;t miss any more news. Receive exclusive updates, knowledge, tips and trends from the industry directly on your smartphone. The Yellow Report: Our newsletter News from the digital hospitality world &#8211; straight to your inbox. Clear, compact and full of #teamgelb expertise. Smjle on Whatsapp Quick impulses, news and event highlights from the [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-17646","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/17646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/comments?post=17646"}],"version-history":[{"count":6,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/17646\/revisions"}],"predecessor-version":[{"id":20134,"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/pages\/17646\/revisions\/20134"}],"wp:attachment":[{"href":"https:\/\/opensmjle.com\/en\/wp-json\/wp\/v2\/media?parent=17646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}